Are you considering a telephone answering service for your small business? There are plenty of reasons why you might be. Often one of the top reasons companies will look at having telephone answering services will be down to cutting costs. Lots of small businesses don’t have the in-house resources available to take high volumes of calls, especially outside of office hours.
Unfortunately this can lead to dissatisfied customers, loss of potential clients and an unnecessary strain on your business.
Along with the potential of saving your company money, there’s plenty of other ways in which a telephone answering services could improve your business. In this blog we will outline some of the major benefits of utilising a telephone answering service like Message Direct.
As we mentioned above, often the primary reason for using a telephone answering service is to minimise outgoings. By outsourcing administrative tasks to an external company you will cut the expense of having a full or part time employee to do the task in-house. Even for mid-sized businesses, transferring the money spent on hourly wages across to a fixed telephone answering package will be highly cost effective. Outsourcing this workload will also spare you additional expenses like holiday or sick pay you would expect with a member of staff in house.
2. Establish brand loyalty
Above all, telephone calls are much more personable than email exchanges. People find it’s much easier to get a point across, with much less room for things to get lost in translation than with emails. You can also convey emotion a lot more easily over the phone. This can be a great way to make a potential clients feel welcome and existing customers feel valued.
3. Create a feeling of authority
When it comes to developing trust between your company and its clients, professional telephone liaisons are key. Telephone exchanges create a sense of immediacy, presenting your business as proactive and on the ball. This is fundamental for customer satisfaction, but it’s also extremely important for B2B exchanges.
4. You’ll catch all those important sales calls
As the lifeblood of most modern businesses, you can’t afford to miss those important sales calls. Whilst plenty of sales leads will be done online nowadays, the conversion rate when it comes to telephone conversations will often be higher. If your office team are too busy to answer the phone, they could be missing out on crucial future income.
5. 24/7 contactability
At Message Direct we offer 24/7 telephone answer services. This is especially important if your company depends on international transactions, which will often occur outside of UK business hours. You’ll be able to rest assured that even calls during unsocial hours will never go unanswered. This will help feed the good relationships you build with your customers. This 24/7 telephone answer service is an essential one for most clients. Message Direct can handle all your calls in unsocial hours and keep your overheads low.
At Message Direct we specialise in implementing efficient and successful telephone answering. If you’re ready to improve your telephone systems, give us a call to see how we can help you!